Owen Plant previously worked with Steve Kowarsky - sometime President of Elan Vital US - at a business called Cosmocom -
http://64.233.179.104/search?q=cache:XPmcc2ZXRMkJ:www.cosmocom.com/german/Company/Executivesg.htm+CosmoCom+Owen+Plant&hl=en
however Cosmocom's most recent executive list shows Plant to have departed for pastures new:
http://www.cosmocom.com/Company/executives.htm
As the contact phone number that Plant gives in his advertisment to attract budding journalists to take the cult dollar, is for a Thousand Oaks address, perhaps Plant is back at the conveniently close Dunrite/Eversound operation. Question - does Dunrite produce material sold on the TPRF website ?